It was a double-digit score for Teri Baaton Mein Aisa Uljha Jiya on Saturday as Rs. 10.50 crores came in. This was also the need of the hour since there is an open fortnight for the film and to leverage that to the maximum, a good jump in numbers on Saturday and Sunday was required. The good part is that this has come on Saturday at least with numbers jumping from Friday score of Rs. 7.02 crores, and while there would be a bit of an increment on Sunday as well, given the urban theme of the film one need to keep the expectations in check.
The Shahid Kapoor and Kriti Sanon starrer has now reached Rs. 17.02 crores and the logical next step would be for the film to hit the Rs. 30 crores milestone before the weekend is through. Since there is Valentine’s Day coming on Wednesday, it acts as a mini-holiday of sorts and hence is expected to replicate the Friday number at least. This means the film does have potential to enjoy highs at multiple occasions in the first week run and a good Sunday jump will really help its cause.
Last year, producer Dinesh Vijan’s Zara Hatke Zara Bachke had started with Rs. 5.49 on its first day and then had a weekend of Rs. 22.59 crores before closing its first week at Rs. 37.35 crores. Teri Baaton Mein Aisa Uljha Jiya has already seen a better first day [Rs. 7.02 crores] and will certainly have a better weekend as well as first week. What would eventually matter is whether the lifetime score of the Vicky Kaushal and Sara Ali Khan starrer [88 crores] is surpassed too in the long run by Teri Baaton Mein Aisa Uljha Jiya and for that the first week moolah will matter.
Note: All collections as per production and distribution sources