Zoom Invests in AI Startup Anthropic; Will Integrate AI Technology in Its Video Conferencing App

Zoom Video Communications said on Tuesday it has invested an undisclosed sum in Anthropic and will integrate the artificial intelligence start-up’s technology into its video-conferencing platform.

The move marks the latest effort by Zoom to spruce up its offerings with AI as it competes against Microsoft Teams, the dominant video-conferencing tool for enterprises.

Under the collaboration, Anthropic’s Claude – a large language model that competes directly with offerings from Microsoft-backed OpenAI – will be integrated with Zoom’s platform.

Claude is built to carry out similar tasks to ChatGPT by responding to prompts with human-like text output, and it will be added first to Zoom Contact Center, a call center service.

In March, Zoom had announced a partnership with OpenAI to add AI-driven capabilities such as conversation summaries and message drafts to its Zoom IQ assistant.

Microsoft Teams in February introduced a premium version of the app powered by ChatGPT, while Salesforce Slack has also said it was planning to integrate ChatGPT to its collaboration software Slack.

© Thomson Reuters 2023

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